We are turbo charged to announce that Proserv has made its mark in the world of motorsport! Thanks to the support of our investment partners, Gii, Proserv’s brand now proudly features on the Porsche Carrera Cup car driven by none other than rising motorsport star Gus Burton.

This exciting sponsorship comes on the heels of Gus’s own impressive finish in Monaco, where he secured 7th place amidst the glitz and glamour of the iconic race. Gus Burton has been blazing a trail in the motorsport world, competing in prestigious series like the Porsche Carrera Cup GB and the Porsche Mobil 1 Supercup. With a career marked by numerous accolades, Gus’s journey includes winning the Rookie Champion award in 2022 as part of Rosland Gold Racing. His incredible talent and determination make this partnership a perfect match for Proserv’s dynamic spirit.

What This Means for Proserv
This partnership is not just about speed, in this fast-paced environment it demonstrates the value of teamwork and replicates our own FRESH values – Forward as a Team, everyone working together to achieve a joint outcome and always doing The Right Thing The Right Way! Our collaboration highlights Proserv’s innovative and ambitious vision, being part of an elite league! taking us to new heights in brand visibility and prestige. Even Dua Lipa seems excited to see Proserv zooming into the spotlight!

From Our Leadership
Davis Larssen, CEO of Proserv, shared his enthusiasm:

“This partnership is a testament to Proserv’s commitment to excellence and our drive to align with world-class talent. Gus Burton’s racing success reflects the same determination and precision we all bring to our work every day. We’re excited to be part of this journey and look forward to seeing Proserv represented on such a prestigious stage.”